Where to Stay in Switzerland to Make Every Moment Count

July 2, 2025 by Akylina Printziou

Photo: Bhuwan Dhingra via pexels

In the heart of Europe lies Switzerland, a land of storybook vistas and rich cultural diversity. Snow-dusted Alps rise above emerald valleys, medieval church spires pierce modern skylines, and four official languages weave a rich tapestry of traditions. Long known for its precision (clocks, chocolates, and impeccable trains), Switzerland also enchants travellers with its outdoor adventures and urban charms. One day you could be sipping fondue in a cosy Alpine chalet, the next shopping on a luxury boulevard or cruising a glassy lake. This famously neutral nation takes pride in its crystal-clear lakes, glacier-capped peaks, and beautifully preserved Old Towns. Whether you're here for skiing, hiking, museums, or Michelin stars, the Swiss welcome is as warm as a cup of creamy hot chocolate.

In this guide, we’ll explore Switzerland’s best areas to stay, from the cosmopolitan buzz of Zurich and international elegance of Geneva, to the storybook charm of Lucerne and the adventure gateway of Interlaken. We’ll ascend to glamorous alpine resorts like Zermatt (at the foot of the Matterhorn) and St. Moritz, unwind by the lakeside Swiss Riviera of Lausanne and Montreux, enjoy a touch of Mediterranean flair in Lugano, and even step off the beaten path into Appenzell’s timeless countryside. For each destination, we'll discover its unique vibe, must-see attractions, fun facts, and hand-picked hotel recommendations to make the most of your Swiss journey. Let’s map out where to stay in Switzerland, one breathtaking region at a time.

Zurich – Cosmopolitan City with Culture, Nightlife & Scenic Views


Photo: Henrique Ferreira via unsplash

Zurich, Switzerland’s largest city, is a vibrant metropolis that perfectly balances financial might with bohemian soul. Set on the shores of Lake Zurich and bisected by the Limmat River, Zurich’s postcard skyline blends church steeples and historic guild houses with modern architecture and buzzing cafés. By day, the cobbled streets of the Altstadt (Old Town) invite you to explore medieval alleys, trendy boutiques, and world-class museums (don’t miss the Kunsthaus or the Swiss National Museum). By nightfall, Zurich shows its edgy side, with former industrial areas like Zurich-West have transformed into hip districts of art galleries, techno clubs, and rooftop bars. 

This city is consistently ranked among the world’s most liveable, with excellent public transport, clean streets and over a thousand drinking-water fountains. Yet it’s far from staid: join locals in swimming or paddle-boarding on the lake in summer, or cosying up in vaulted wine taverns come winter. And when you crave nature, the Swiss Alps are just a short train ride away, while Uetliberg mountain offers a quick escape for panoramic views over the city and snow-capped peaks beyond.

Who it’s best for: Zurich is ideal for urban explorers and nightlife enthusiasts who still want easy access to nature. If you enjoy shopping (Bahnhofstrasse is one of Europe’s most luxurious shopping streets), dining in diverse restaurants, and sampling a bit of everything, from art and history to vibrant nightlife, Zurich is a great base.

It suits couples and friends looking for a lively city break, business travellers extending their trip, and first-time visitors to Switzerland who want a taste of urban life before exploring the countryside. Families will also find plenty to do (the Zurich Zoo and lakeside parks are favourites), though keep in mind the city’s high-end reputation comes with higher prices. Zurich is a transport hub too, so it’s perfect if you plan day trips or onward travel by train.

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Photo: Dennis Jarvis via flickr

Did You Know? Zurich frequently tops global quality of life rankings. In fact, a 2024 report ranked Zurich as the world’s best city for expat living, citing its outstanding public services, low crime and vibrant cultural life. Despite its status as a financial hub, the city nurtures over 50 museums and 100 galleries, and hosts Europe’s largest annual street party, the Zurich Street Parade, a massive techno parade each August that keeps the city dancing all day and night along the lake.

Where to Stay: Zurich offers everything from luxurious lakeside hotels to hip boutique stays. Here are top picks to suit different budgets and styles:


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Geneva – International Lakeside Sophistication & Alpine Glamour


Photo: Liviu Gorincioi via pexels

Geneva lies at the southwestern tip of Switzerland, wrapped around the sparkling shores of Lake Geneva (Lac Léman) and backed by alpine peaks. Renowned as a centre of diplomacy, Geneva exudes an air of cosmopolitan sophistication. This is the European home of the United Nations and the Red Cross, and you’ll hear a medley of languages as you wander its elegant streets. The city’s setting is sublime: a lake promenade lined with flowerbeds and belle-époque buildings, with the towering Jet d’Eau fountain sending a plume of water 140 metres into the sky. 

Geneva’s Old Town rises on a hillside above the lake, a maze of cobblestone streets, cafes, and the landmark St. Pierre Cathedral (where John Calvin once preached). Down by the Rade (harbour), luxury watches glitter in boutique windows and ferries shuttle across to the French Alps side. Despite its upscale reputation, Geneva has plenty of soul, from lively bistros in Carouge (an artsy quarter with Italian flair) to summer pop-up beaches and cultural festivals. It’s a city of parks too: locals picnic along lakeside Parc La Grange or Parc des Bastions, where giant chessboards and the Reformation Wall tell of Geneva’s heritage. With the silhouette of Mont-Blanc often visible on clear days, Geneva seamlessly blends urban culture with outdoor allure.

Who it’s best for: Geneva is ideal for luxury travellers, history buffs, and those intrigued by an international atmosphere. If you enjoy fine dining (the city boasts a high density of Michelin-star restaurants), world-class shopping, and maybe a bit of people-watching in glamorous hotel lounges, Geneva will delight. It’s perfect for couples seeking a romantic lakeside stay or anyone starting a tour of Switzerland (or adjacent France/Italy) due to its well-connected airport and train station. 

Business travellers often extend their stay to enjoy the scenery. Families will find the city safe and walkable, with kid-friendly attractions like the Science Museum or boating trips. Given Geneva’s proximity to France, it’s also a springboard for day trips, from wine tasting in the UNESCO-listed Lavaux vineyards to excursions into the Alps (Chamonix and Mont Blanc are about an hour away). If you want a sophisticated city stay with lake breezes and Alpine views, Geneva is your spot.

Don’t Miss:


Photo: St. Pierre Cathedral by Geoff Livingston via flickr

Did You Know? Geneva is often nicknamed the "Capital of Peace" due to its pivotal role in global diplomacy. The city hosts around 40 international organizations (including the UN’s European headquarters) and hundreds of NGOs, a tradition going back to the founding of the Red Cross here in 1863. This international ethos means over 40% of Geneva’s residents are foreign-born. The city’s cosmopolitan character even extends to language: while French is the main tongue, you’ll hear English, Russian, Arabic, and more in its streets. Despite its small size, Geneva truly has a worldly vibe!

Where to Stay: Geneva’s accommodations range from palatial five-stars beloved by diplomats to boutique-style hotels and charming lakeside stays:


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Lucerne – Romantic Medieval City by the Lake & Mountain Peaks


Photo: Wikimedia Commons

Lucerne (Luzern in German) is the embodiment of Swiss charm, a picture-perfect lake town framed by majestic mountains. Situated in central Switzerland on the shores of Lake Lucerne, the city boasts a storybook Old Town of painted facades and pedestrian plazas, all overlooked by ancient rampart walls and watchtowers. The most famous landmark is the Chapel Bridge (Kapellbrücke), a 14th-century wooden covered bridge adorned with 17th-century paintings, which stretches diagonally across the Reuss River. Walking across it feels like stepping back in time (remarkably, it’s the oldest covered wooden bridge in Europe and was lovingly restored after a 1993 fire). Just beyond stands the poignant Lion Monument, a rock carving of a dying lion that Mark Twain once praised as the saddest and most powerful sculpture he had ever seen.

Lucerne’s setting is equally enticing: snow-capped Mount Pilatus and Rigi loom nearby, accessible by some of the steepest cogwheel trains and cable cars in the world, offering spectacular views of the lake and beyond. Despite being a popular destination, Lucerne retains a cosy feel, with its lakeside promenade, lively farmers markets, and waterfront taverns exuding Gemütlichkeit (cosy warmth). In the evening, the city lights twinkle on the water, and often you’ll hear the echo of a local folklore band or see festival fireworks reflected in the lake. It’s no wonder Lucerne has inspired artists and musicians for centuries.

Who it’s best for: Lucerne is perfect for couples (many propose on Chapel Bridge!), history enthusiasts, and generally any traveller looking for quintessential Swiss scenery in a convenient, walkable package. It’s a fantastic base for first-timers to Switzerland – you can enjoy cultural attractions and easily do day trips into the mountains (Pilatus, Rigi, even Jungfrau region by train) or to other cities (Zurich and Bern are under an hour by train). 

Families will also find Lucerne welcoming: there’s the Swiss Transport Museum (a hit with kids), lake swimming spots in summer, and gentle excursions like steamboat rides. Photographers will be in heaven with all the vistas. Lucerne is in the German-speaking part of Switzerland, and you’ll notice the local pride in traditions, such as folk festivals, delicious Alpine cheese dishes, and friendly local guides. If you want a romantic, scenic, and culturally rich stay without venturing too far off the beaten path, Lucerne checks all the boxes.

Don’t Miss:


Photo: Mount Pilatus by SteFou! via flickr

Did You Know? Lucerne’s Chapel Bridge isn’t just a pretty landmark, but the oldest surviving truss bridge in the world and a symbol of the city’s heritage. After a devastating fire in 1993, the bridge was rebuilt within months, showing how cherished it is by locals. Keep an eye out for the few charred panels that were left as a subtle reminder of that event.

Where to Stay: Lucerne’s accommodation scene features grand historic hotels as well as charming boutique options, promising scenic views:


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Interlaken & Jungfrau Region – Alpine Adventure Base Between Lakes


Photo: Abhishek Navlakha via pexels

As the adventure capital of Switzerland, Interlaken is a lively resort town uniquely situated on a flat valley between two sapphire-blue lakes: Lake Thun and Lake Brienz. True to its name, Interlaken literally means “between the lakes”. From its central meadow (Höheweg), you can admire the postcard trio of the Jungfrau, Mönch, and Eiger peaks looming above, often paragliders dotting the sky. This town has been a magnet for travellers since Victorian times, and today it’s buzzing with backpackers, families, and thrill-seekers all using it as a gateway to the Jungfrau Region of the Bernese Oberland. The appeal is obvious: within minutes you can be paddle-boarding on a lake, riding a cog railway up a mountain, or hiking in an alpine valley straight out of a fantasy novel. 

Interlaken itself offers a charming contrast of old and new. Grand 19th-century hotels and flower-lined parks sit alongside outdoor gear shops and international restaurants catering to a global crowd. In the evenings, you might relax with a sunset drink by the river, or gear up for night sledding in winter. The Jungfrau Region beyond includes Grindelwald, Wengen, Mürren, and Lauterbrunnen, each a scenic gem with its own character, easily reached by train or cableway. With so many mountain excursions at your doorstep (including the famous journey to Jungfraujoch, the “Top of Europe”), Interlaken truly is an adventurer’s dream base.

Who it’s best for: Interlaken is perfect for outdoor enthusiasts and thrill-seekers. If you’re into hiking, skiing, paragliding, canyoning, or just breathtaking train rides, you’ll be spoiled for choice. It’s a great base for families too: accessible activities like lake cruises, the Harder Kulm funicular, and the Alpine Wildlife Park mean there’s fun for all ages. Photographers and nature lovers will find inspiration in every direction. 

Interlaken town provides the convenience of many hotels, restaurants (from Swiss fondue to Indian curries), and shops, which is handy for those who want nightlife or are less inclined to stay in a quieter mountain village. That said, romantic travellers or hikers may prefer the car-free charm of Wengen or Mürren up in the mountains, but those can easily be visited from Interlaken. This area is also very popular with budget backpackers thanks to hostels and social vibe. In short, if your Swiss dream involves lakes and mountains with a side of adrenaline, Interlaken (and its surroundings) is your ideal stop.

Don’t Miss:


Photo: Jungfraujoch by Patrick Nouhailler via flickr

Did You Know? In 1911, a young J.R.R. Tolkien hiked through the Lauterbrunnen Valley and was awestruck by its otherworldly scenery. Years later, he admitted that the Elven realm of Rivendell in his books was inspired by Lauterbrunnen’s “deeply cloven valley” with its waterfalls and dramatic cliffs. Indeed, standing in Lauterbrunnen, you can easily imagine it as a real-life Rivendell.

The Jungfrau Region is also home to some record-setters: the Jungfraujoch railway station (Top of Europe) is the highest in Europe, and nearby Grindelwald’s First cliff walk and the Eiger’s legendary North Face (once the ultimate climber’s challenge) add to the region’s fame. It’s a land where legends (literary and mountaineering) are made.

Where to Stay: Interlaken and the Jungfrau region have a wide range of accommodations. You can choose to stay in Interlaken town for convenience or up in the alpine villages for tranquillity; we mix both in our recommendations:


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Zermatt & Valais – Car-Free Alpine Village at the Foot of the Matterhorn


Photo: Gabriel Garcia Marengo via unsplash

Zermatt is a mountain paradise that embodies the Swiss Alps in all their glory. Tucked at the end of a lush valley in the canton of Valais, Zermatt is most famous for the Matterhorn, the jagged, pyramidal peak that stands sentinel above the village, arguably the most recognised mountain in the world (it’s even immortalised on Toblerone chocolate bars). The village of Zermatt itself is a delight: charming chalets and rustic barns line its streets, upscale ski boutiques and cosy pubs coexist, and everywhere you go, that Matterhorn view follows. Crucially, Zermatt is car-free, only electric carts and horse-drawn carriages shuttle around, which keeps the alpine air pristine and the atmosphere peaceful. Visitors arrive by train, often the historic cog railway from Täsch. Zermatt has a long mountaineering heritage. You’ll sense it in the mountaineers’ cemetery and the Alpine museum recounting the dramatic first ascent of the Matterhorn in 1865. 

Today, it’s both a ski mecca (with Europe’s highest lifts and year-round glacier skiing) and a summer haven for hikers, climbers, and anyone seeking breathtaking scenery. Gourmet restaurants and elegant spas abound, as do friendly après-ski bars and bakeries perfuming the air with fresh bread. From Zermatt, mountain transport can whisk you to unbelievable heights: the Gornergrat railway (the second highest open-air railway in Europe after Jungfraujoch) to 3,089m for a panorama of 29 peaks over 4,000m, or the cable car to Matterhorn Glacier Paradise at 3,883m, the highest lift-accessible point in Europe. Yet amid these grand heights, the village vibe remains welcoming and gemütlich. In Zermatt, you truly feel in the heart of the high Alps, yet cradled in Swiss hospitality.

Who it’s best for: Zermatt is a must for skiers and snowboarders (boasting one of the longest ski seasons and extensive slopes, including the famous link to Cervinia in Italy) and for avid hikers and climbers who dream of conquering alpine trails or even the Matterhorn itself (with a guide!). It’s also fantastic for honeymooners or romantics, as the combination of that view, no cars, and intimate gourmet dining by candlelight is hard to beat. 

Families will find plenty to do (outdoor adventures, family parks, and even easy hikes like the 5-Lakes trail). Do note Zermatt is on the upper end price-wise, but it delivers a unique experience. It’s great for those who want to avoid driving, as the train journey is part of the fun (including the famed Glacier Express route that stops here). If you’re doing a grand tour of Switzerland, Zermatt offers that “Swiss Alps postcard” experience par excellence. Even if you’re not super outdoorsy, coming for a couple of nights to ride the mountain trains and sip hot chocolate beneath the Matterhorn is something you won’t regret.

Don’t Miss:


Photo: Wikimedia Commons

Did You Know? Zermatt is entirely car-free, and it went straight from horse-drawn carriages to electric vehicles – petrol cars have never been allowed in order to preserve the pure mountain air and views. In the early 1980s, the village mandated that all vehicles must be electric, giving rise to the quiet, battery-powered taxis and hotel shuttles you see today. The result? An incredibly peaceful ambiance, since at night you mostly hear the river and occasional clip-clop of horse carriages. 

Where to Stay: Zermatt is filled with beautiful chalets, hotels, and even igloo pods. Many offer jaw-dropping Matterhorn views – you might wake up to that iconic pyramid outside your window. Here are a few top choices:


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Lausanne & Montreux – Swiss Riviera Bliss on Lake Geneva’s Shores


Photo: Wassim Chouak via unsplash

Stretching along the northern shore of Lake Geneva, the canton of Vaud offers a touch of the Mediterranean in Switzerland, particularly in the elegant city of Lausanne and the resort town of Montreux. This area, often called the Swiss Riviera, enjoys a mild climate where palm trees and vineyards thrive, set against the backdrop of the lake’s deep blue and the French Alps across the water. Lausanne, built on three hills, is a lively university and Olympic city (the International Olympic Committee is headquartered here). It boasts a beautiful medieval core crowned by a grand Gothic cathedral, as well as lakeside flair in the Ouchy harbour district. You’ll find culture aplenty (from the Olympic Museum to avant-garde art spaces) and a bustling nightlife thanks to its student population. 

About 30 km east, Montreux has been a magnet for artists and musicians (from Lord Byron to Freddie Mercury) seeking inspiration from its stunning setting. Montreux’s flower-lined promenade, belle-époque hotels, and the fairytale Chillon Castle nearby make it irresistibly romantic. Each July, the Montreux Jazz Festival draws world-class acts and music lovers, adding a soulful buzz to the town. Between Lausanne and Montreux lie the Lavaux Vineyards, a UNESCO World Heritage site of terraced grapevines that slope steeply to the lake, producing renowned Swiss white wines. Exploring this region feels like a relaxed lakeside holiday with a cultural twist: one moment you’re sipping local wine in a centuries-old cave, next you’re cruising on a paddle steamer or strolling through Montreux’s live music street scene. It’s the best of lake, mountains, and lifestyle combined.

Who it’s best for: The Lausanne-Montreux region is ideal for those who love scenery with a side of culture and relaxation. It’s a hit with couples (very romantic spots and hotels), wine aficionados (Lavaux offers tastings with amazing views), and music fans (time your visit for the Jazz Festival if possible). Lausanne suits travellers who enjoy a mix of city energy and lake leisure – great for young adults and students, as well as families (the lakeshore has playgrounds, and the nearby Alps have easy excursions). 

Montreux is smaller and more resort-like, perfect for a laid-back stay with emphasis on walks, boat rides, and enjoying the microclimate. If you’re coming from or going to Geneva, these towns make a perfect multi-day stop. History buffs will love Chillon Castle and the region’s role in literature (the Romantic poets adored it here). Also, if you’re interested in the Olympic movement, Lausanne’s unique museums will intrigue you. Overall, if the idea of sunsets over a lake with a glass of local Chasselas wine, exploring castle turrets, and taking mountain train rides appeals to you, then this is your spot.

Don’t Miss:


Photo: Wikimedia Commons

Did You Know? The Montreux region has long attracted the rich and famous. Charlie Chaplin spent his final 25 years in Vevey (just next to Montreux). You can visit Chaplin’s World, an interactive museum in his former estate. Freddie Mercury loved Montreux so much that after recording several albums here with Queen, he bought a flat overlooking the lake; today his statue stands by the waterfront, unveiled by his bandmates in 1996. Montreux’s Jazz Festival, founded in 1967, has hosted legends from Miles Davis to Prince and is considered one of the world’s greatest music festivals. 

And Lausanne holds a unique title as the Olympic Capital, hosting the International Olympic Committee since 1915 and the engaging Olympic Museum, where you can see torches, medals, and relive great moments of sporting history. Lastly, this “Swiss Riviera” enjoys such a balmy microclimate that you’ll see palm trees and even fig trees along the shore, and the Föhn wind can make it feel almost Mediterranean. It’s no wonder so many artists and writers found inspiration in these shores.

Where to Stay: You have two main options: staying in Lausanne (city vibe) or in Montreux/Vevey (resort vibe). Both have amazing hotels. A mix of high-end luxury and charming style awaits:


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Lugano & Ticino – Mediterranean Flair in the Swiss Alps


Photo: Wikimedia Commons

Bienvenue, benvenuti, and welcome to Ticino, Switzerland’s Italian-speaking canton, where palm trees meet alpine peaks. Lugano, the region’s largest town, is a stylish city nestled along the shores of Lake Lugano, a place where la dolce vita seamlessly blends with Swiss efficiency. Stroll Lugano’s waterfront and you might think you’re on the Italian lakes: the promenade is lined with blooming subtropical plants, gelato in hand is a must, and the piazzas of the beautifully arcaded Old Town buzz with espresso-sipping locals. But above, verdant mountains like Monte San Salvatore and Monte Brè remind you this is still the Alps. Lugano is both a banking centre and a university town, giving it a cosmopolitan feel amid the palm trees. 

A short trip away, you’ll find charming villages like Gandria (clinging to the lake edge) or Morcote (often called Ticino’s prettiest village, with a lovely church and gardens). Ticino is also famous for its grotti, rustic eateries under chestnut trees serving hearty polenta and local Merlot wine. To the west, Locarno and Ascona grace the shores of Lake Maggiore, known for film festivals and romantic promenades, while the Verzasca Valley offers emerald green rivers for summer swims under stone bridges. Ticino truly gives you a feeling of being on holiday within a holiday, with a sunnier, relaxed pace, where pasta is as common as rösti. The mix of Mediterranean ambiance with mountain adventures (you can go from palm-lined lakeside to a 2,000m snowcapped peak in an hour) makes this region incredibly alluring and distinct within Switzerland.

Who it’s best for: Sun-seekers and those craving a taste of Italy in a Swiss framework will love Lugano and Ticino. It’s fantastic for couples after a romantic yet laid-back escape, as well as families, as the region offers Swissminiatur (a park of Swiss landmarks in miniature located in Melide, near Lugano), the Falconry in Locarno near Piazza Grande which offers interactive bird shows, and funiculars/gondolas that kids adore. Foodies will enjoy the Italian cuisine and local Ticino specialties (wine, cheese, salami), so be sure to try risotto and minestrone here. 

If you’ve been travelling in the German or French parts of Switzerland and want a change of flavour (literally and figuratively), Ticino is perfect. The region also appeals to outdoor enthusiasts: there are fantastic hiking and biking trails (e.g. the Olive Trail from Gandria) and even canyoning for adrenaline junkies in the rivers. Spring and autumn are particularly delightful here, with festivals and mild weather. Given its location, Lugano is also a good base if you plan to dip into northern Italy (Milan is just an hour away by train). In short, Ticino suits travellers who want relaxation, culture, and a dash of adventure all with a sunny, suave twist.

Don’t Miss:


Photo: Monte San Salvatore via Wikimedia Commons

Did You Know? Ticino is nicknamed “Switzerland’s Sunny South”, as it’s reputed to be the sunniest region in the country, and cities like Locarno and Lugano boast many more clear days than northern Swiss cities. This climate allows palm trees and even citrus to grow. In fact, the Brissago Islands on Lake Maggiore harbour a botanical garden with exotic species. Culturally, Ticino has the unique distinction of being fully Italian-speaking, giving it a very different feel from the rest of Switzerland. It’s also home to some cutting-edge architecture – famous architect Mario Botta hails from here (check out his mountain church at Mogno or his cylindrical museum in Lugano). 

And a quirky bit: in a village called Montagnola, writer Hermann Hesse lived for over 40 years, and you can visit a museum about him there. Lastly, the Verzasca Dam near Locarno is where James Bond (Pierce Brosnan) bungee-jumped in GoldenEye. If you have the nerve, you can do the 220m bungee jump too! Ticino offers a sunny, surprising side of Switzerland, perfect for both adrenaline seekers and lovers of the dolce vita.

Where to Stay: Many hotels in Lugano offer lake views and a certain Italianate elegance. There are also charming villas and resorts around the region. Here are some recommendations:


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St. Moritz & Engadin – Glamorous Alpine Resort with Pristine Nature


Photo: Wikimedia Commons

St. Moritz is luxury at altitude – an alpine resort synonymous with glitz, glamour, and world-class winter sports. Perched at 1,856 m in the Upper Engadin valley of eastern Switzerland, St. Moritz has been luring the jet-set since it essentially invented winter tourism in the 19th century. Here, bright sunshine (an average of 300 days a year) sparkles on frozen lakes and powdery slopes. Designer boutiques and gourmet restaurants line the streets of St. Moritz Dorf (the main town), where fur-clad visitors hop from art gallery to café to spa with equal enthusiasm. But beyond the high life, the natural setting is jaw-dropping. A string of turquoise lakes, pine forests, and soaring mountains create an outdoor playground year-round. 

In winter, it’s home to the famous Cresta Run (a daredevil skeleton sled track) and has hosted two Winter Olympics (1928 and 1948), plus it’s a favourite for skiing, snow polo, even gourmet food festivals on ice. Summer brings sailing and windsurfing on the lakes, incredible hiking and mountain biking, and events like the St. Moritz Jazz Festival. Despite its posh reputation, Engadin’s charming villages like Sils, Celerina, or Pontresina offer a more tranquil, traditional vibe just minutes away, including rustic Engadin houses with painted facades, village bakeries, and curling rinks. Be it the celebrity sparkle or the pure mountain air and epic views, St. Moritz has a way of lifting you above the everyday.

Who it’s best for: Skiers and snowboarders, naturally, since St. Moritz has 350 km of pistes across multiple ski areas (Corviglia, Corvatsch, Diavolezza) with modern lifts and champagne bars on the slopes. It’s also perfect for the luxury traveller or honeymooner wanting a upscale alpine retreat (there’s no shortage of 5-star hotels and fine dining). Yet, the Engadin is equally fantastic for nature lovers and outdoor enthusiasts in any season: hikers can roam trails to glacial valleys, and the area is a trail running and mountain biking paradise in summer. 

Families are welcome too: there are ski schools, kid-friendly activities, and the flat valley floor is great for easy bike rides or cross-country skiing together. If you’re an architecture or culture buff, you’ll find gems like the Segantini Museum (dedicated to the Alpine painter) and marvel at the traditional sgraffito-decorated houses in nearby villages. St. Moritz can be pricey, but it’s a once-in-a-lifetime kind of place, even a short visit (perhaps via the scenic Glacier Express train) can be magical. If you appreciate a mix of glamour and authentic alpine beauty, and perhaps don’t mind packing your stylish attire along with your hiking boots, St. Moritz is calling.

Don’t Miss:


Photo: Wikimedia Commons

Did You Know? St. Moritz is the birthplace of winter tourism. In 1864, local hotelier Johannes Badrutt made a bet with his English summer guests. He invited them to return in winter, promising they’d enjoy sunshine so warm they could sit on his terrace without overcoats, or he’d pay their travel costs. They came and stayed till spring, delighted by the Engadin “champagne climate”. Thus, winter holidays were born, and St. Moritz’s reputation as a winter escape was sealed.

The town went on to pioneer many things: the first electric light in Switzerland was installed here in 1878, and it’s home to the oldest ski school in the country. St. Moritz also lays claim to hosting Switzerland’s first electric tram (in 1896) and the world’s first snow golf tournament (1979). And if you wonder about the sun logo you see everywhere, that’s St. Moritz’s trademark, symbolising its sunny days. It’s one of the few cities to trademark its name and logo, underscoring just how much of a luxury brand St. Moritz has become.

Where to Stay: Accommodation in St. Moritz and the Engadin runs the gamut from 5-star palaces to quaint inns and chalets. A couple picks to illustrate the range:


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Basel – Rhine-Side Cultural Hub of Art, Architecture & Festivals


Photo: Wikimedia Commons

Basel is a vibrant city where cutting-edge art and centuries of history coexist in a gorgeous riverside setting. Straddling the Rhine at the meeting point of Switzerland, France and Germany, Basel exudes an international flair. Its cobbled Old Town, with medieval treasures like the red-sandstone Rathaus (Town Hall) and the Gothic Münster cathedral, contrasts with bold modern architecture and a world-class art scene. Home to nearly 40 museums (the highest density in Switzerland) Basel has earned a reputation as the country’s art and culture capital. Summer days see locals swimming in the Rhine or sipping drinks at riverbank buvettes, while every June the city bursts into creative frenzy during the Art Basel fair, cementing its status on the global art map.

Who it’s best for: Art aficionados, museum-goers, and culture vultures will be in heaven in Basel’s artistic milieu. It’s perfect for history buffs who enjoy picturesque Old World charm, as well as city explorers seeking a cosmopolitan base with easy side trips into France or Germany. With its relaxed yet cultured vibe, Basel suits couples and mature travellers who appreciate fine art, architecture and riverside living.

Don’t Miss:


Photo: Kunstmuseum by Jean-Pierre Dalbéra via flickr

Did You Know? With almost 40 museums, Basel boasts the most museums per capita in the country. From the Museum Tinguely’s kinetic sculptures to the Pharmacy Museum’s curios, there’s a museum for every interest, earning Basel the nickname “City of Museums.”

Where to Stay: Riverside grande-dame hotels and design-forward boutiques define the lodging scene in Basel. A couple picks to illustrate the range:


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Bern – Historic Capital of Arcades, Bears & Aare River Charm


Photo: Vish Pix via pexels

Switzerland’s administrative capital, Bern, is a charming medieval city that moves at an unhurried pace. Built on a hilly peninsula encircled by the turquoise Aare River, Bern’s beautifully preserved Old Town is a UNESCO World Heritage site known for its distinctive architecture and cosy ambience. Stroll through postcard-perfect cobbled streets lined with 6 km of covered arcades (one of Europe’s longest weather-protected shopping promenades) and you’ll find Renaissance fountains, quirky clock towers like the famous Zytglogge, and traditional cellars turned boutiques and bars. 

As the de facto capital, Bern is home to Switzerland’s parliament and federal government, yet it feels more like a big village, offering a relaxed atmosphere, politicial significance without the rush, and living traditions that locals cherish. From summer swims in the Aare to winter markets and folklore, Bern gives travellers a taste of authentic Swiss culture amid storybook surroundings.

Who it’s best for: History lovers and culture enthusiasts will adore Bern’s Old World allure, as this is a city for those who want to wander medieval streets and soak up local traditions. It’s ideal for travellers seeking a calmer urban experience than Zurich or Geneva, and perfect for photographers with its romantic skyline and river vistas. Families and anyone curious about Swiss history and politics will enjoy the approachable museums and the chance to peek into the Bundeshaus (Federal Palace) when parliament is in session. In short, Bern suits visitors who value heritage, authenticity and a laid-back pace.

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Photo: Wikimedia Commons

Did You Know? Every fourth Monday of November, Bern hosts the Zibelemärit (Onion Market), a folk festival where farmers bring about 50 tons of onions and garlic to town in artistically woven braids. The air fills with the aroma of onion pies and mulled wine as thousands of visitors mingle from pre-dawn hours, a tradition going back over 600 years.

Where to Stay: Medieval arcades meet contemporary comforts in Bern, offering everything from opulent city icons to cosy downtown boutiques. Here are some recommendations:


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Switzerland truly has something for every traveller, and each region offers its own slice of paradise, be it urban sophistication, mountain adventure, or serene lakeside relaxation. Whether you choose to stay amid Zurich’s cosmopolitan buzz, Geneva’s diplomatic charm, Lucerne’s storybook streets, or waking up to alpine glory in places like Interlaken, Zermatt, or St. Moritz, you’ll be treated to the warm Swiss hospitality and postcard landscapes that make this country so special.

With such a rich variety of destinations across Switzerland, finding the perfect accommodation can be half the fun of planning. Travelmyth helps you zero in on stays that match your exact interests across 60 categories, from ski-in/ski-out chalets and historic city hotels to wellness retreats or family-friendly apartments. Want a hotel with a spa and a view of the Matterhorn? Or a dog-friendly place by Lake Geneva? Travelmyth’s tailored filters can guide you to the ideal base that will make your Swiss journey truly unforgettable!

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